When Sweetest Day 2024 Date. Usually celebrated on the 3rd saturday in october, sweetest day began in the early 20th century to honor sweethearts, close friends, relatives or employees with special gift of sweets or. Here’s how it came about and where it’s still celebrated.
Sweetest day, previously known as candy day, was the original october holiday to eat candy. It is a day on which couples are supposed to give each other candy and perform romantic acts for one another, although it originated as a holiday with more philanthropic roots.